Influencer & Affiliate Marketing Manager (gn) DACH

We’re now looking for an experienced

Influencer & Affiliate Manager (gn)

to join our mission and our Performance Marketing team of five this autumn, preferably starting in September. You will help us scale our impact by building strong partnerships and driving measurable growth. This role reports to the Head of Performance Marketing.

1. Own and develop our influencer and affiliate marketing strategy in DACH
2. Build relationships with influencers, content creators, and affiliate partners that drive sales, and align with our brand values and sustainability mission.
3. Manage and optimize our programs on digital affiliate platforms such as Impact, as well as handling and developing direct relations with other affiliate partners for online and offline initiatives.
4. Collaborate cross-functionally with brand, creative, and e-commerce teams to launch campaigns that drive sales in a cost-effective manner.
5. Monitor, analyze, and report on KPIs—ensuring campaigns meet ROI and performance targets.
6. Stay on top of trends and new formats in influencer and affiliate marketing, and translate them into actionable strategies.
7. Set goals and track KPIs to assess the success of marketing initiatives.
8. Refine and adjust strategies based on performance data and ever evolving market conditions.

1. 2+ years of hands-on experience in both influencer marketing and affiliate marketing, preferably in the e-commerce or consumer goods space.
2. Proven experience managing affiliate programs using Impact, Adtraction, or similar platforms.
3. Strong network and know-how in working with creators, influencers, affiliates and other partnerships, especially in Germany and Austria.
4. Analytical mindset—you know your CAC from your ROAS, and you’re comfortable pulling reports and optimizing campaigns and partnerships.
5. A collaborative and entrepreneurial spirit—you’re independent and take ownership, but also thrive in a team and environment that moves and evolves fast.
6. Strong project management and problem solving skills
7. An excellent communicator and collaborator, able to work effectively with diverse teams.
8. Proficiency in English and German.

1. An opportunity to be part of a journey that makes a real difference for the food system at large but not the least in the everyday lives of our customers.
2. A challenging and rare opportunity to play a key role in this growth journey, challenging the status quo in the food retail business.
3. Work with a passionate and international team in a fast-paced scale-up environment. A good combination of freedom, responsibility, and variety.
4. A hybrid workplace with opportunity to work remotely part of the time and 30 days per year from abroad.
5. A social and friendly work environment, with an office centrally located in Berlin or Stockholm. And sports/wellness budget for a good after- or pre-work.
6. An attractive benefit package, including five extra flex days off outside of our 30 day vacation policy. 2 voluntary work days,